In consultation with the Advisory Committee, assess campaigns or activities based on communication and overall outcome measures (e.g., participation), document lessons learned, and revise strategy or approach, if needed.
Outcome measures need to be developed before you launch any campaigns or activities so that data can be collected before, during, and/or after the event. The Wellness Coordinator, in consultation with the AC, CalHR and Labor, should outline outcome measures that may include participation numbers and engagement surveys. The Healthier U pilot evaluation workgroup developed a logic model as a guide to evaluate the program. To ensure consistency and alignment in the initiative, outcome measures should be based on the adopted department goals.
Develop a timeline, collect and analyze data, and make adjustments as needed, and utilize data to improve future strategies and activities.
Once the outcome measures have been determined, create a timeline and process for data collection, analysis, and reporting to the AC and/or executive leadership. At each stage that data is analyzed, identify how the information can be used to improve the design and implementation of wellness activities. Use the information to refine the employee engagement and communication strategies to improve employee participation.
Communicate successes and challenges to executive leadership and employees.
Documenting lessons learned, including successes and challenges should take place throughout the initiative so that improvements can be made. Use the feedback from your evaluation to continually improve strategies and activities, and to assess whether you are achieving your desired outcomes. Your evaluation process should be revisited at least annually. And remember to celebrate and share your successes with all partners, department leadership, and employees!
